ASM Loft

Affordable Luxury

Cool and warm beige fabrics with a hint of shimmer.

Inspiration

Inspired by the industrial, yet modern appeal of loft living, ASM Loft® weaves touches of sheen and glimmer into fabrics rich with texture and subtle nuances. Curated for everyday livability, this fashionably classic collection and color palette is like the perfect pair of jeans—it goes with everything!

Durable

Abrasion resistant above 30,000 double rubs

Livable

Exquisitely touchable feel

Innovative

Complex and novelty yarns